Hey! We’re ThrivePass. We’re here to make benefits feel personal again, with thoughtful experiences that meet people where they are.
ThrivePass came from our sister company, Wishlist Rewards. In 2014, Wishlist joined Boulder's "Boomtown" accelerator, giving the founders the opportunity to launch ThrivePass as its own separate company.
ThrivePass expanded its definition of well-being to include physical, emotional, mental, and financial wellbeing.
Moving into the TPA realm was the right move for ThrivePass’s growth. We joined forces with Flex Compensation in Minnesota.
Determined to offer a robust Benefits Suite, ThrivePass expanded to the world of Tuition Reimbursement.
With growth in mind, ThrivePass welcomed Andreas Deptolla, our co-founder, as our new CEO!
After being involved in various projects with ThrivePass, Ryan Tacke, expert in the TPA market joined our team!
AON adds ThrivePass to the exclusive panel used to service their clients for FSA, HSA, HRA, and COBRA.
PrismHr and ThrivePass join forces to enable the PEOs to provide competitive benefits to their clients.
Sun Life and ThrivePass reached an agreement to help employers with Vaccine Verification and COVID Test Tracking through ThrivePass’s proprietary software.
Ryan Tacke led ThrivePass as COO since 2019. In April 2022, we welcomed him as CEO! He leads operations, development, product, and sales initiatives.
Andreas Deptolla, ThrivePass co-founder, transitioned from CEO to President! He focuses on strategic partnerships, marketplace development, and stakeholder management.
We expanded our global footprint, opening an office in Pereira, Colombia. It's a key part of how our team supports our Spanish-speaking participants engage with their benefits.
We were thrilled to welcome our new COO, Mary Hazen, to the ThrivePass team.



Have the confidence to think differently, innovate, and act.
Take responsibility for impact (not just intent) by honoring commitments, escalating risks early, and fixing root causes.
Exercise critical thinking and use available resources to create opportunities and solutions.
Actively lead: own everything in your lane, prioritize and execute, driving results with clarity, discipline, and humility.



